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Irish Citylink - Business Development Manager

Job description

Citylink are looking to hire a passionate, personable, and driven Business Development Manager to join our award-winning Marketing and Sales team in our Galway office. We are looking for a self-motivated, personable person who will be responsible for driving overall sales growth and increasing ridership on our services. As well as driving consumer passenger sales, the candidate will also be responsible for winning, onboarding, maintaining, and expanding relations with channel partners with the overall goal of increasing sales revenue. They will be involved in developing the overall sales strategy and implementing the necessary tactics to drive this growth through the company's online booking platform (80%+) and other sales channels. This will include but will not be limited to voucher codes, promotions, online affiliates, and agents all other activities that will develop revenue and increase ridership. They will also be responsible for business development with customers (new and existing), 3rd party vendors and seek out business opportunities within and outside of Ireland.
 
The BDM will report directly to the Marketing Manager whilst working closely with all departments (especially Marketing and Finance) within the organisation. The role will be target based on expected revenue and overall performance.
 
The successful candidates will possess the following:
  • Bachelor's degree in business or marketing or equivalent.
  • 5+ years’ experience in business development and sales with a proven track record of achieving targets.
  • Creative problem-solving skills and leadership abilities.
  • Good technical knowledge, experience of using CRM systems desirable but not essential.
  • Customer relationship management skills.
  • Communication skills, empathy and the ability to develop relationships and trust.
  • Strategic planning and analysis skills. Proactive lead generation and prospecting skills.
  • Comfortable evaluating a territory and establishing relationships with business contacts, including those at the executive level.
  • Attention to detail with strong analytical skills.
  • Ability to demonstrate experience in working in a fast-paced environment.
  • Ability to plan and prioritise workloads to agreed deadlines.
 
Key responsibilities of this role include but not limited to:
  • Creating plans for growing market share.
  • Building relations with new and existing customer based (retention).
  • Oversee account profiles and monitor competitor activity.
  • Manage and monitor the online booking platform by ensuring capacity on all services.
  • Reviewing and providing a solution to services that the ridership falls below the acceptable allowance as set by operations by working with marketing to come up ways to increase passenger numbers.
  • Utilise the online booking platform for promotional voucher codes and push notifications. Monitor such codes to ensure full compliance.
  • Identify, recruit and on-board new channel partners and 3rdparty vendors effectively management these relationships.
  • Analyse market trends and accordingly develop sales plans to increase brand awareness.
  • Address partner related issues, sales conflicts, and pricing issues in a timely manner.
  • Manage sales pipeline, forecast monthly sales, and identify new business opportunities.
  • Stay current with latest developments in marketplace and competitor activities.
  • Deliver customer presentations and attend sales meetings and partner conferences.
  • Assist in partner marketing activities such as tradeshows, campaigns, and other promotional activities.
  • Work with CX in the management and after care of large group bookings.
  • Work with CX Manager on the effective utilisation of the CRM System (currently Salesforce).
  • Liaise with operations on any feedback or special requirements to facilitate partnerships.
  • Liaise with finance in the effective management of sales target/budget.
Please note that this job description is a guide and non-exhaustive and maybe adjusted depending on the business requirements.
 
The expectations of the Business Development Manager:
  • Agree monthly targets – Targets to be agreed for revenue and performance.
  • Weekly updates to be provided detailing all activity for the previous week.
  • Pipeline of opportunities to be reviewed and updated weekly.
  • Communicate to all relevant departments any issues or information.
  • Work closely with the Marketing team proactively setting strategies, whilst also reacting quickly to changes in market conditions.
  • Assist with launching and driving usage of Citylink app TBC
 
What’s on offer:
  • Competitive salary and benefits starting at €50K DOE
  • Performance/results lead bonus up to 10% annually
  • Excellent opportunity for the right candidate
  • Start Date March 2024
 
Job Type: Full-time
Benefits:
  • Employee assistance program
Schedule:
  • Monday to Friday